Evil Genius Beer Company Unveils Official Beer Of Keystone Comic Con – Assemble!

September 11, 2018

The Ginger & Lime Saison Brewed Exclusively for the 2018 Keystone Comic Con Debuts September 13

PHILADELPHIA – ReedPOP, the world’s leading producer of pop culture events, and Evil Genius Beer Company have joined forces to shake the heavens and make all inferior beers tremble with fear! Today, ReedPOP and Evil Genius announced ASSEMBLE!, the official beer of the inaugural Keystone Comic Con. ASSEMBLE! will make its Philadelphia debut on September 13 and will only be available until the taps run dry.

ASSEMBLE! is a 5.5% ginger and  lime saison brewed exclusively for the 2018 Keystone Comic Con. Brewed with a hand-selected blend of German and American barley, wheat, rye, oats, and spelt. Hopped gently with German hops, fermented with a fun and funky farmhouse yeast, then tastefully infused with ginger and lime. The beer design features the legendary Philly Loves Beer “Hammer of Glory” and was drawn by iconic Pennsylvania artist, Dave Perillo.

The new beer will make its debut at the Official Keystone Comic Con Beer Release and Kick-Off Party, co-hosted by Philly Loves Beer, on Thursday, September 13 at 7 PM at the Evil Genius Lab (1727 N Front Street). Fans can reserve 4-packs, and find more information here: https://evil-genius-beer-company.ticketleap.com/assemble-official-keystone-comic-con-beer/

ASSEMBLE! will also be available at the following locations throughout Philadelphia while supplies last:

  • Field House
  • City Tap House Logan Square
  • Jose Pistola's
  • BRÜ Craft & Wurst
  • Fergie's Pub
  • Misconduct Tavern, JFK Boulevard

The first-ever Keystone Comic Con will take place at the Philadelphia Convention Center September 14-16, 2018. Combining the best of pop culture and entertainment with a unique Philadelphia spin. The 3-day event will offer fans the opportunity to experience panels, autographing sessions, giveaways, Keystone Champions of Cosplay and so much more. Tickets are on sale now at www.keystonecomiccon.com.

About ReedPOP

ReedPOP is a boutique group within Reed Exhibitions – the world’s leading events organizer. Launched in 2006, the group has become the number one producer of pop culture events across the globe as well as a full service digital content provider and media company. Delivering once-in-a-lifetime fan experiences curated specifically for localized audiences, ReedPOP currently features events in North America, South America, Europe, Asia, India, Africa and Australia, including: New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), PAX West, East, South and Australia, Emerald City Comic Con (ECCC), MCM Comic Con, BookCon, Oz Comic Con, Eurogamer Expo (EGX), Comic Con India, Comic Con Paris, Comic Con Seoul, Comic Con Africa, Star Wars Celebration, and ComplexCon. In addition to organizing and managing events, ReedPOP also runs and operates the Gamer Network and its portfolio of leading gaming websites including Eurogamer, Rock Paper Shotgun and GamesIndustry.Biz.  The staff at ReedPOP are a fan-based, globally focused group of professionals that are uniquely qualified to build and serve the communities with whom they share a common passion.(www.reedpop.com).

About Evil Genius Beer Company

Evil Genius Beer Company was founded in 2011 by friends and craft beer lovers: Luke Bowen and Trevor Hayward. Starting out in a small corner in the Pennsylvania market, Evil Genius is now available across seven states and is one of the top-selling PA craft breweries. With beers like Stacy's Mom and Purple Monkey Dishwasher, the names are catchy and the beers are tasty.  In 2017, the Evil Genius Lab (1727 N Front St) opened its doors in Philadelphia's Fishtown neighborhood heavily focusing on more experimental and unique brews for the local craft beer enthusiasts. Evil Genius: very silly names for very serious beers.  For more information visit evilgenius.beer.

About Philly Loves Beer (PLB)

Formerly Philly Beer Week,  PLB was established in 2017 and is a non-profit 501 (c)(67) organization overseen by a community of like-minded beer professionals whose aim is to “grow the pie” and promote the entire Philadelphia region’s top-notch beer-drinking culture. Through a membership network, PLB works to promote and educate consumers about beer 365 days a year, celebrating Philly’s proud brewing culture by highlighting local brewers and progressive national trends.  For more information visit phillylovesbeer.org.

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