our story

ReedPOP Mission Statement

A short time ago in a remote galaxy known as Norwalk, CT a group of people came together to boldly go where Reed Exhibitions had never gone before. Reed Exhibitions has always been recognized as the worlds leading organizer of trade and consumer events with over 470 events in 37 countries but a new group of people with a fresh idea was about to change things in a big way. The idea was to tap into the pulse of pop culture by delivering world class events that pop and fuel the fires of passionate fans all over the world. With this goal in mind ReedPOP was born. We are not here to do what has been done before, but instead to create unique celebrations of pop culture that transcend the ordinary and capture the imaginations of fans everywhere. ReedPOP is dedicated to spreading the currency of cool around the globe, helping grow the industries that we touch and delivering amazing experiences to passionate fans everywhere.

Who We Are

Pop Culture permeates every aspect of our society and it lives in the hearts and minds of passionate fans around the world. ReedPOP is solely dedicated to delivering world class celebrations of pop culture. The ReedPOP portfolio contains some of the highest profile consumer focused lifestyle events around the globe that cater to fans of comics, anime, movies/tv, video games, action sports, mixed martial arts, food and toys. We are a group that actively pursues strategic partnerships within many different industries attached to pop culture. We are constantly looking for what’s next and we are on the search for any gathering of a community of passionate fans. We provide turnkey solutions for brands that are looking to tap into the pulse of pop culture and touch passionate fans worldwide. ReedPOP is dedicated to delivering unique access and amazing personal experiences for our fans, guests, partners and exhibitors.