Reedpop And Mojang Announce Partnership To Produce First Ever Minecraft Festival In Fall 2020

September 28, 2019

Joining forces with Mojang, Reedpop adds the inaugural event to its family of #1 rated pop culture conventions, set to take place in Orlando, Florida from September 25-27, 2020

NORWALK, CT -- September 28, 2019 – Reedpop, the world’s largest producer of pop culture events and part of Reed Exhibitions, announced today that it will be producing the first-ever Minecraft Festival in partnership with Mojang, adding it to the ranks of their other wildly popular conventions. Minecraft Festival will be one giant physical space dedicated to Minecraft, the world’s best-selling video game with over 176 million copies sold. The debut event will offer interactive exhibits, inclusive gameplay, competitive tournaments, thrilling live entertainment, exclusive merchandise, panels and more.

Minecraft Festival will take place in the Orange County Convention Center in Orlando, Florida from September 25-27, 2020. It will be a 3-day celebration of all things Minecraft, with each detail of the event centered around the player experience. 

“We are thrilled to announce our partnership with Mojang to put together the first-ever Minecraft Festival and to add the Festival to our ever-growing family of pop culture events,” said Lance Fensterman, Global President of Reedpop. “With over 112 million players across the globe, the Reedpop team looks forward to fueling the passion of the Minecraft community and to expand upon the initial excitement of MINECON.”

“We are excited to partner with Reedpop as well as our community of players and creators to create the biggest celebration of Minecraft yet. Minecraft Festival will be a place for our community to celebrate their passion for Minecraft, play the latest games, forge lasting friendships and create lifelong memories. We look forward to seeing you in Orlando, Florida in 2020!” – Helen Chiang, Studio Head of Minecraft

Since the launch of the sold-out New York Comic Con in 2006, Reedpop has sought to produce exceptional experiences for passionate audiences and help grow the industries surrounding those passions. Over the past two years, Reedpop launched its first comic con in Africa, Comic Con Africa, and produced a second year of the U.S. show, Keystone Comic Con in Philadelphia, expanding the portfolio to nearly 40 fan conventions around the world. 

For more information on Minecraft Festival with Mojang, including pertinent updates, please visit and follow the event on Twitter, Instagram and Facebook. All additional information on Minecraft itself can be found on their website.


About Reedpop

Reedpop is a boutique group within Reed Exhibitions – the world’s leading events organizer. Launched in 2006, the group has become the number one producer of pop culture events across the globe as well as a full service digital content provider and media company. Delivering once-in-a-lifetime fan experiences curated specifically for localized audiences, Reedpop currently features events in North America, South America, Europe, Asia, India, Africa and Australia, including: New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), PAX West, East, South and Australia, Emerald City Comic Con (ECCC), MCM Comic Con, BookCon, Oz Comic Con, Eurogamer Expo (EGX), Comic Con Paris, Comic Con Seoul, Comic Con Africa, Star Wars Celebration, and ComplexCon. In addition to organizing and managing events, Reedpop also runs and operates the Gamer Network and its portfolio of leading gaming websites including Eurogamer, Rock Paper Shotgun and GamesIndustry.Biz.  The staff at Reedpop are a fan-based, globally focused group of professionals that are uniquely qualified to build and serve the communities with whom they share a common passion.(

About Reed Exhibitions

Reed Exhibitions is a leading global events organizer, with more than 500 events in 30 countries. In 2018, Reed Exhibitions brought together more than 7m event participants from around the world generating billions of dollars in business. Today Reed Exhibitions’ events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa. With 38 fully staffed offices, Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of RELX, a global provider of information and analytics for professional and business customers across industries.

About Minecraft

With over 112 million unique Minecraft players engaged across all platforms and over 176 million copies sold worldwide, Minecraft is the best-selling video game in history. The Minecraft franchise continues to reach new players through an expanding line of consumer products, game updates, Minecraft Marketplace and the amazing content created by its vibrant and growing community. Minecraft is a game about placing blocks and going on adventures, and we’re excited to see its world expand with new games like “Minecraft Dungeons” and “Minecraft Earth.” “Minecraft: Education Edition” is a special version of the game designed for schools and educational settings, supporting 21st century learning across subjects from coding to chemistry.

Minecraft is available on 20 platforms: Xbox One, PlayStation 4, Nintendo Switch, Fire TV, Windows, Mac OS, Windows 10, Linux, iOS, Windows 10 Mobile, Android, Kindle Fire, Oculus Rift, Gear VR, Windows MR, Xbox 360, PlayStation 3, PlayStation Vita, Wii U, Nintendo 3DS (includes New Nintendo 3DS).

For more information, please visit