Press Kit

About ReedPop

ReedPop is a boutique group within RX – one of the world’s leading event organizers. Launched in 2006, the group has become the number one producer of pop culture events globally and a full-service digital content provider and media company. Delivering once-in-a-lifetime fan experiences curated specifically for localized audiences, ReedPop currently features events in North America, Europe and Asia, including New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), PAX West, East, and Unplugged, Emerald City Comic Con (ECCC), Star Wars Celebration, MCM Comic Con, Eurogamer Expo (EGX), MagicCon, and more. In addition to organizing and managing events, ReedPop owns and operates the pop culture news site, Popverse, which is the exclusive home for livestreams from all of ReedPop's major comic cons. The staff at ReedPop are a fan-based group of professionals uniquely qualified to build and serve the communities with whom they share a common passion.


Enjoy unrivaled comics and pop culture coverage with Popverse, a modern entertainment brand from ReedPop – the people behind vibrant live events such as New York Comic Con, Star Wars Celebration, C2E2, and PAX. Popverse focuses on that delectable media people come to conventions for, with breaking news, expert commentary, and engrossing conversations with people behind the things we all love. Popverse delivers an unmatched comics-wide perspective that includes not just superhero comics, but also manga, webtoons, creator-owned comics, and even those memorable comic strips from your social media feed. And that's not all - we also delve into the movies, TV shows, games, and all that other media that you'd imagine would be at a comic and pop culture convention. All of our coverage is all done from the perspective of fans – for fans, by fans, and we'll even dive into the fandoms of your favorite celebrities. The goal of Popverse is to take everyone on a tour of their favorite media and, on the way, introduce them to their next favorite thing.

Media Assets

Logo usage for press articles are approved. You can download our ReedPop logo here or visit our event pages directly for additional logos. Any other usage of our logo for print or digital assets must be approved by our team. Please email us if you have any questions. 

Event Brand Guidelines

Click the logos below to go to the logo and brandlines for each event.

ReedPop by the Numbers

  • Founded in 2006 with the launch of New York Comic Con
  • Producing 14 events in 2024
  • Over 450,000 fans attend our events worldwide each year
  • Our events have a strong economic impact on the local city where they’re hosted. For example, Emerald City Comic Con 2024 brought in over $26.5 million over the event weekend to Seattle and C2E2 2024 brought in over $39 million to Chicago.

Get in Touch

For press inquiries, please reach out to our PR team at [email protected].

For press inquiries specific to the PAX events, please visit the PAX website.